Visitor Insight
Key Metrics: Number of Visitors
XR & Metaverse Fair Tokyo is Japan’s Largest-scale tradeshow, and the number of visitors has grew significantly in the past few years. In July, 2024, it has reached 46,177 visitors, which came from 35 countries/regions, such as Korea, China, Taiwan, Hongkong, U.S., U.K., Canada, Finland, Malaysia, Singapore, Thailand, Turkey, Indonesia, Germany, India...!
Visitors
46,177
Participated Countries
35
*Including Concurrent Shows.
*All registrations are counted only once per visit, no matter how many repeated days a visitor attends the show.
*Above number does not include exhibitors nor press attendees.
Who visits
Visitors from a wide range of industry attends the show, including manufacturing, media, advertising, retail etc.
The visitor profile is attractive for exhibitors, having more than 40% above director class. Exhibitors can have efficient business discussions by having direct meetings with decision makers.
Visitor Profile (from past shows)
<By Industry>
<By Title/Position>
<Excerpts of Visitor Companies>
(From past shows, in alphabetical order including concurrent show)
Manufacturing
- ADVANTEST
- AICHI STEEL
- ASAHI KASEI
- BROTHER INDUSTRIES
- CANON
- CANON MARKETING JAPAN
- CASIO COMPUTER
- CITIZEN WATCH
- DAI NIPPON PRINTING
- DAIKIN INDUSTRIES
- EBARA
- FURYU
- HITACHI
- HITACHI ZOSEN
- HONDA MOTOR
- HOYA
- IHI
- JAPAN AVIATION ELECTRONICS INDUSTRY
- JAPAN DISPLAY
- JAPAN RADIO
- JAPAN TOBACCO
- JEOL
- JVC KENWOOD
- KAWASAKI HEAVY INDUSTRIES
- KEYENCE
- KONICA MINOLTA HOLDINGS
- KUBOTA
- MURATA MANUFACTURING
- NEC
- NEW JAPAN RADIO
- NIKON
- NISSAN MOTOR
- NISSHINBO HOLDINGS
- NOK
- NORITZ
- OKAMURA
- OKI ELECTRIC INDUSTRY
- OMRON
- PANASONIC
- PILOT
- RIKEN
- SEIKO EPSON
- SEKISUI CHEMICAL
- SHARP
- SMK
- SONY
- STANLEY ELECTRIC
- SUBARU
- SUMITOMO ELECTRIC INDUSTRIES
- SUMITOMO HEAVY INDUSTRIES
- THE FURUKAWA ELECTRIC
- THE JAPAN STEEL WORKS
- TOKYO ELECTRON
- TOPPAN PRINTING
- TORAY INDUSTRIES
- TOSHIBA TEC
- TOTO
- TOYOTA MOTOR
- YAMAHA
etc.
Communication/ IT
- CANON ELECTRONICS
- CONEXIO
- CYBERAGENT
- DAIICHIKOSHO
- DMM.COM
- FOCUS SYSTEMS
- GREE
- I-NET
- ITOCHU TECHNO-SOLUTIONS
- KAGA ELECTRONICS
- KANEMATSU ELECTRONICS
- KDDI
- LINE
- MIXI
- NEC NETWORKS & SYSTEM INTEGRATION
- NIHON UNISYS
- NIPPON SYSTEMWARE
- NIPPON TELEGRAPH AND TELEPHONE
- NTT DOCOMO
- SCSK
- SYSTEM RESEARCH
- TIS
- TOSE
- TRANSCOSMOS
- V-CUBE
- ZENRIN
etc.
Construction/Real Estate/Infrastructure
- AEONMALL
- ASUNARO AOKI
- DAITO TRUST CONSTRUCTION
- DAIWA HOUSE INDUSTRY
- JAPAN AIRPORT TERMINAL
- JGC
- KAJIMA
- KUBOTA
- KUMAGAI GUMI
- MEIWA ESTATE
- MISAWA HOMES
- MITSUBISHI ESTATE
- MITSUI FUDOSAN
- MITSUIHOME
- NITTOCCONSTRUCTION
- NOMURA REALESTATE DEVELOPMENT
- OBAYASHI
- ODAKYU ELECTRIC RAILWAY
- OKUMURA
- ORIX
- PANASONIC HOMES
- PARCO
- SEMBA
- SHIMIZU
- SUMITOMO FORESTRY
- SUMITOMO REALTY & DEVELOPMENT
- TAISEI
- THE KANSAI ELECTRIC POWER
- TODA
- TOKYO ELECTRIC POWER COMPANY HOLDINGS
- TOKYO TATEMONO
- TOKYU CONSTRUCTION
- TOKYU FUDOSAN HOLDING
etc.
Media/Entertainment
- AMUSE
- AOI PRO.
- AX-ON
- BANDAI NAMCO AMUSEMENT
- BS NIPPON
- CA SEGA JOYPOLIS
- CAPCOM
- CS NIPPON
- CYBERAGENT
- DWANGO
- FUJI TELEVISION NETWORK
- JAPAN BROADCASTING JVCKENWOOD VICTOR ENTERTAINMENT
- KINGRECORDS
- KODANSHA
- NHK EDUCATIONAL
- NHK ENTERPRISES
- NIKKEI
- NIPPON TELEVISION NETWORK
- PRODYCTION IG
- SEGA SAMMY HOLDINGS
- SHUEISHA
- SONY INTERACTIVE ENTERTAINMENT
- SOTSU
- TAKARA TOMY A.R. T.S
- THE ASAHI SHIMBUN
- TOEI
- TOEI ANIMATION
- TOKYO BROADCASTING SYSTEM TELEVISION
- TSUBURAYA PRODUCTIONS
- TV ASAHI
- TV TOKYO
- UNIVERSAL ENTERTAINMENT
- UNIVERSAL MUSIC JAPAN
- YOKOHAMA HAKKEIJIMA SEA PARADISE
etc.
Retail/E-commerce
- AEON
- ANIMATE
- ATRE
- BEAMS CREATIVE
- CA4LA
- COCA-COLA BOTTLERS JAPAN
- DAIMARU MATSUZAKAYA DEPARTMENT STORES
- FAMILYMART
- HAPPINET
- HUB
- ISETAN MITSUKOSHI HOLDINGS
- ITO-YOKADO
- IZUMI
- KEIO DEPARTMENT STORE
- KINOKUNI YA COMPANY
- KINTETSUDEPARTMENT STORE
- MARUI COMPANY
- NITORI
- ODAKYU DEPARTMENT STORE
- PARCO
- POKÉMON CENTER
- SEVEN-ELEVEN JAPAN
- SHIBU YA CHIKAGAI
- SHIMACHU
- SHIMAMURA
- SOGO & SEIBU
- START TODAY
- TAKASHIM AYA
- TOKYU HANDS
- TOWER RECORDS JAPAN
- WATAHAN
- YURINDO
- ZENSHO HOLDINGS
etc.
Municipalities/Organisation
- ACQUISITION, TECHNOLOGY & LOGISTICS AGENCY
- CHIBA INDUSTRY ADVANCEMENT CENTER TOKATSU TECHNO PLAZA
- CHIBA PREFECTURAL FEDERATION OF SMALL BUSINESS ASSOCIATION
- CHIBA VETERINA RY MEDICAL ASSOCIATION
- EMBASSY OF FRANCE
- FUKUOKA CITY
- GUNMA GOVERNMENT
- IBARAKI PREFECTURE
- JAPAN AIR SELF-DEFENSE FORCE
- JAPAN GROUND SELF DEFENSE FORCE, MINIST RY OF DEFENSE
- JAPAN MINISTRY OF DEFENCE
- KANAGAWA PREFECTURAL GOVERNMENT
- KAWAGUCHI CITY
- KAWASAKI CITY
- KYOTO UNIVERSITY
- LUXEMBOURG MINISTRY OF ECONOMY
- MINISTRY OF ECONOMY, TRADE AND INDUSTRY
- NATIONAL POLICE AGENCY
- NIHON UNIVERSITY
- PREFECTURAL CITIZENS COUNCIL FOR LAKE INAWASHIRO
- RITSUMEIKAN UNIVERSITY
- SAITAMA PREFECTURE
- THE ASSOCIATION FOR OVERSEAS TECHNICAL COOPERATION AND SUSTAINABLE PARTNERSHIPS (AOTS)
- THE MINISTRY OF JUSTICE
- THE NATIONAL ART CENTER, TOKYO
- TOKYO FIRE DEPARTMENT
- TOKYO FIRE DEPARTMENT FIRE ACADEMY
- TOKYO METROPOLITAN GOVERNMENT
- TOKYO METROPOLITAN SMALL BUSINESS CENTER
- YAMANASHI PREFECTURAL UNIVERSITY
- YOKOHAMA CITY
etc.
Sports/Medical
- AIR WATER
- CAREERLINK
- DAINIPPON SUMITOMO PHARMA
- DIC
- DUNLOP SPORTS MARKETING
- JAPAN SOCIAL ESPORTS LIFE
- KANEKA
- KANSAI PAINT
- KASHIWABA-KAI
- LION
- MURATA OPHTHALMOLOGY CLINIC
- NANAIRO&KIDS DENTAL CLINIC
- NISSAN MOTORSPORTS & CUSTOMIZING
- OG SPORTS
- OTSUKA PHARMACEUTICAL FACTORY
- SAKATA INX
- SEIKAGAKU
- SOUFUKU-KAI
- SPORTS CLUB NAS
- TAIKEN ACADEMY
- TOKYO COLLEGE OF SPORTS AND RECREATION
- TOKYO ESPORTS GATE
- TOKYO SPORT BENEFITS
etc.
Event Organiser
- ADK CREATIVE ONE
- ADK MARKETING SOLUTIONS
- AMANA
- ASAHI ADVERTISING
- CERESPO
- CYBERAGENT
- DAIKO ADVERTISING
- DENTSU
- DENTSU LIVE
- DENTSU TEC
- DISCO
- EAST JAPAN MARKETING & COMMUNICATIONS
- FRONTAGE
- FUJIYA
- HAKUHODO
- JAPAN BROADCASTING
- LATEGRA
- MYNAVI
- NAKED
- NIHON KEIZAI ADVERTISING
- NIK.K.EISHA
- NISHIO RENT ALL
- NOMURA
- OPT
- PANASONIC VISUALS
- QUARAS
- RAY
- TANSEISHA
- THIRD/TYO
- TOKYO DOME
- TOKYU AGENCY
- TSP TAIYO
- YOMIKO ADVERTISING
etc.
Advertising/PR/
Marketing
- BYTEDANCE
- CROOZ
- DAIICHIKOSHO
- DELOITTE TOHMATSUMIC RESEARCH INSTITUTE
- EPLUS
- FACE
- GMO MEDIA
- HANEDA FUTURE RESEARCH INSTITUTE
- JAPAN COMPUTER VISION
- JAPAN DISPLAY
- JOHNSON & JOHNSON
- KAO
- KYOCERA
- LAWSON ENTERTAINMENT
- MARVELOUS
- MITSUBISHI ELECTRIC
- MITSUBISHI SHOKUHIN
- MTI
- NEC NETWORKS & SYSTEM INTEGRATION
- NICHIRYOKU
- NTT ADVERTISING
- NTT COMMUNICATIONS
- PHITEN
- RAKUTEN GROUP
- RICOH COMPANY
- SHOCHIKU
- SHOGAKUKAN
- SOFTBANK
- SOHGO SECURITY SERVICES
- SUNTORYCOMMUNICATIONS
- SUNTORY LIQUORS
- TDK
- TYFFON
- UT GROUP
etc.
*Including concurrent shows.
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